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Lindsay Reid
BID, RID, WELL AP
Retail
At SSDG, I've had the opportunity to work on some retail projects with substantial merchandise organization needs, strong community engagement, and exciting opportunities to create striking visual features that wowed customers, and served a purpose for the business.




On Best Buy's Store Design team, I worked on a series of flagship stores built and renovated between 2015-2017. We focused on creating "Store Within a Store" concepts, integrating brand guidelines of partner brands and building an overall set of design guidelines to create continuity across the store overall.
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